Steven Alan

Steven Alan is a New York-born retailer and lifestyle brand built around a carefully curated point of view, stocking independent designers, emerging labels, and its own in-house line with a consistent aesthetic rooted in quality and ease. As Visual Design and Social Media Coordinator, I strategized and created original content across social media platforms, producing website photography and brand storytelling for the labels carried in-store. I organized and facilitated in-store events for product launches and brand collaborations, and planned and directed weekly merchandising tactics that were scaled and executed across all 25 locations, translating a singular creative vision into consistent execution at every touchpoint.